15 Apr Dress Your Address in Luxury & Style
High End Furniture, a Favorite of the Modern Jet Set
We are living in an age where lifestyle is no longer a vain consumerist expense. In fact, lifestyle has developed into a multi-billion dollar industry, out of becoming the first and most important channel to express a person’s individuality and view of the world. One of the major luxury channels of lifestyle today, is in fact home decor; a 700 billion dollars industry growing at a staggering 4.2% per year, and one of the top three biggest expenses of millionaires and billionaires after real estate and travel.
For starter, nothing defines a person, along with their personal style, more than their personal living space. This is why, the way your home or office are furnished, can be your biggest statement about who you are, what you do, and how would you love to present your identity to the world. Moreover, every identity comes in gradations and levels of luxury. And luxury furniture has the capability to define the highest and most state of the art features of an identity.
Furniture can also be one way to express your mood. After all, a house is a place of multiple rooms; which translates into the opportunity of creating different moods across the walls of every single room.
As life goes on, a person’s taste change, gets refined and sharpened, as they settle down and become closely tied with their main living space. Acquiring luxury furniture becomes a way to reflect this evolution. Just the way a person’s taste in style, cars and other luxury belongings, evolves and matures into more exquisite and refined pieces; so does their taste in luxury furniture. Most often than not, people who start buying luxury furniture, and furniture with key pieces of arts, are people who are easily distinguished as mature connoisseurs of the art of living.
Luxury furniture and a breathtaking home decor are one way to present oneself and one’s social standing to society. After all, when you host people in your own home, the focus will completely shift from you, your car, or your personality; to that of your shrine. This is why, what you choose to put forward; becomes what defines you. Luxury buyers around the world make sure their furniture is not only high end, but also a reflection of their state of the art taste. Suddenly it’s not only about what creates the best mood, but what reflects the best self.
Finally, and no matter how much we try to avoid addressing it directly out of fear of being politically incorrect, having a flair for luxury furniture does place a person in a distinguished class of the socially refined. This class of people has a refined taste and a flair for luxuries that comes naturally. Their love for a unique living space expresses their appreciation for beauty, and the finer things in life. Their choice of furniture goes through their appreciative lens for pieces of arts and craftsmanship, along with their Mont Blanc cigar holders, Manolos, Kelly bags, and Patek Phillipwatches.
Taking our whole interest in luxury furniture from the previously lavishly displayed set of reasons, to the micro level of each piece; true luxury lovers also find it very interesting to invest in key pieces of designer furniture. In fact, besides furnishing a whole room all over again, one can always opt to the choice of gradually building up his/her collection of state of the art pieces.
If you know affluent people who moved houses, then all you have to notice is what they move with them. People rarely leave their luxury furniture behind, specifically those pieces that can be labeled as pieces of art. They invest in moving them across houses, sometimes even across countries. Because those key pieces do not belong to the house, but to them. They constitute an extension of the individual’s key personal belongings, for they represent key personality features.
Besides their personal value to people, key pieces of luxury furniture double as living interactive art. After all, it is art you don’t have to go to a museum to watch passively; but art that you take back home. Art that ends up becoming part of your life, interacting with your daily routine and taking center stage in your breathing space. This is why it is also art that needs to be carefully selected, from the top designer brands out there. Top designer brands always feature key pieces that speak for themselves. Pieces that stand out clearly and directly reflect the level of luxury in home decor and the status of their owner.
The state of the art high end furniture brands are not there to furnish a house, but to create luxury corners around it, within the frame of an immersive high end feel that transforms your home into the most polished version of your status. These artifacts, dispersed here and there around your house, are very important on too many levels. First, they form design focus point that catch anyone’s attention the moment they come in. Second their quality, and luxury is unmistakable. And finally, the way they speak for their owner is socially evident.
Altus, a Hub of Luxury Home Decor
Different unique furniture brands nowadays respond to the needs of the luxury home shopper. And since tastes have become so diversified and extremely divergent from each other; the best galleries in the luxury market, tend to present a wide array of brands, capturing different moods and feels.
Altus, the one of kind home art studio, is a luxury furniture gallery in Lebanon where every piece is truly unique. Handled as a selective art studio, the choice of every brand and every piece, exudes luxury and craftsmanship. Every style is captured, from the crafty to the ultra modern, and from the clean cut to the most artistic.
The moods this upscale gallery reflects everything modern luxury lovers want in their homes: Romance by Boca De Lobo, practicality of design by Arketipo, creativity by Driade, craftsmanship by Walter Knoll, colorfulness by Leolux, larger than life dimensions by Bull & Stein, modernism by Cor, glamour by Roberto Cavalli Home, historical note by Gianfranco Ferre, contemporary fusion by Vittoria Frigerio, etc…
The Lebanese are known to be the real connoisseurs of the modern art of living. Despite the ups and downs the country goes through; they insist of creating and recreating beauty in their lives, homes and entourage. Altus caters exactly to these lovers of upper scale living spaces, to supporters of the arts, and to those who believe that luxury is in every detail of your life, starting with your home.
What is truly different about Altus is its approach to buying. Brands and key pieces are selected one by one, following the highest standards of not only quality, but also differentiation. The gallery is meant to present to upscale home decor lovers, a choice they have to otherwise fly frequently to Europe to be presented with. A plus, you will be finding pieces of art, built on concepts you could have never thought of.
As a luxury lover,
you can always take a few trips to Florence, Milan, Stuttgart and pass by Porto to pick up key pieces of art for your house. But you can also entrust your mission, to a professional team of buyers who roams the world’s capitals and luxury home fairs, year round, to keep providing state of the art luxury corners straight to your house in Lebanon.
Whether your modern luxury taste is simple & sophisticated or particularly artistic, you will be able to find unique pieces that channel your inner collector. With a wide and luxurious array of handpicked designer furniture brands, chances are, the corners Altus creates are not commonly put together nor repeated. It is indeed the place to go to create ultra-modern luxury living spaces, in Lebanon.
All the pictures I’ve shared for this article, are personal favorites from Altus, trying to capture different moods, styles and tastes. In fact, I could’ve easily shared a hundred pictures, especially that words are never equal to real pictures in capturing the flair for art, quality, and luxury.
This is why I want to invite you to take a virtual tour with Altus following this website: www.altus.me; or an actual tour by visiting the gallery situated on Hazmieh’s Main Road – Beirut | Phone Number: 05 950 826 or 03 035 038. You can always contact Altus by email through: info@