So I’ve been away for a while with a strict decision to do nothing but what matters, and attend nothing but what I believe to be interesting and value added. And then, one of my favorite brands “Batiste” invited me with a friend to “Dubai” to attend their new launch! I wasn’t going to pass on being with my everyday hair savior in the most “happening” place in the MENA region! A city that I visit at least twice a year, that, with or without a reason! Just because … Our Dubai!
Back to Batiste! I don’t really know if I should be introducing the brand, because in fact, who doesn’t know their bad hair days one and only savior??
The top one brand in dry shampoos (aka hair saviors), distributed by Areen Middle East, is taking serious steps in distribution to be available for all of us everywhere in the MENA region (including Lebanon). Needless to say, it is doing so responding to the huge demand from the beauty and hair obsessed like myself!!
The brand finally launched its product line across the Middle East, offering consumers the fastest and easiest way to great looking hair with minimal effort every day!! Joining forces with AREEN Middle East – a blue chip master distributor of multinational brands in the Middle East – Batiste unveiled to us five variants of its dry shampoo fragrance range: Blush, Original, Oriental, Cherry and Floral; making its product line widely available to the consumers in the Middle East.
A private dinner at The Westin – Al Habtoor City, was held for influencers the night before the main Areen Middle East x Batiste event.
During the main day event, Kuwaiti Celebrity Blogger “Fouz Al Fahad” talked to us about the product, and demonstrated its “how-to”, then we all got to try it and get instant hair make-overs! The event took place at Soh Art + Beauty in Galleria Mall, Dubai.
I will be telling you more about my Batiste products obsession in a separate hair rescue post!! But for this post, I want to share with you some snapshots of our trip to Dubai and events with Batiste. Below are some of the pictures I snapped along my trip! From staying in The Westin, to the event with Fouz Al-Fahad !! Don’t forget to follow @batistearabia!!
From Dubai, Patthey